HEY CUTCO REPS, I WANT TO SHOW YOU HOW TO..

Close More 5-Figure BIZ Deals, Secure Reorders, and Reclaim Your Time!

Imagine ending the hustle: your BIZ pipeline automatically filling, follow-up handled instantly, and client relationships solidified—all while you focus on the highest-value work..

"100% recommend! HL PRO TOOLS over delivers, especially with the Branded support"

brady s., ChiroCandy Marketing

SOUND TOO GOOD TO BE TRUE?

THERE'S A REASON SOMEONE TOLD YOU ABOUT US

WE'VE HELPED OVER 1000 BUSINESSES

Lorenzo

Iggy

Jason

Oliver

Bridgett

Dar

Maria

Elliot

Dallas

Connie

Dustin

Chris

No more slow months…

No more guessing how to grow…

Hey, I see you.

You know that BIZ volume is the key to achieving the lifestyle you want, and you understand that these long-term relationships require a “Marathon mindset, not a sprint”.

But hitting those 5–15 necessary touches to close a large opportunity is exhausting when you are juggling presentations and client check-ins. You are feeling overwhelmed and cannot seem to create traction, worrying you are leaving large commissions on the table simply because you couldn’t follow up immediately.

The BIZ game is won through automation that supports persistence, consistency, and professional communication—allowing you to be the trusted gifting consultant while the system handles the heavy lifting.

What Is Automated Knife Life™?

Edge Digital Marketing Systems is your unfair advantage, built specifically to automate the multi-touch BIZ sales lifecycle.

This isn't just another generalized CRM. It’s a complete Done-For-You implementation of high-level automation that turns confusing digital marketing into a streamlined, automated system. It works behind the scenes to reactivate cold leads, ensure every inbound call gets an instant text follow-up, and manages every message from a single place.

This is a system built for Cutco professionals by Cutco Professionals who prioritize client relationships and efficiency. It is the framework that allows you to confidently handle the 5–15 touches needed to turn a prospect into a loyal, high-volume BIZ client.

✅ Automated client engagement, turning cold leads into warm appointments.

✅ Instant credibility and professionalism with compliant, integrated communications,.

✅ Never miss an opportunity again because the system follows up automatically.

✅ Less stress juggling scattered communication platforms and manual scheduling.

THE SECRET TO PROFITING MORE WHILE WORKING LESS...

HERE IS WHAT'S INCLUDED in

GAME-CHANGING HL Pro Tools Zap

Here are a few of the game-changing things you can do with our HL Pro Tools Zap:

  • Update Twilio API Credentials Automatically
  • Add / Remove User Permissions
  • Load Multiple Snapshots
  • Update Locations
  • Let Users Create Their Own Passwords
  • Add Multiple Users to a Location
  • Add Users to Multiple Locations
  • Update Users
  • Update Locations
  • Lookup Locations, Users and Contacts
  • More Functions Added Weekly

You'll be able to completely customize your HLPT experience by taking the steering wheel of the HL Pro Tools Zap. All these awesome custom features and more to come.

Value: $600+/month

Legacy Lead Revival System™

Turn Cold Database Contacts into Immediate Opportunities.

Stop letting old leads sit dormant. This system uses automated outreach and SMS sequences to instantly re-engage past contacts. This reactivation effort provides immediate opportunities, turning those contacts who were "maybe later" into qualified prospects ready to book a meeting right now. It ensures no lead ever goes cold again, maximizing your potential return on investment for years of networking and selling.

value: $497

White-Glove Compliance Vault™

Guaranteed SMS Deliverability and A2P Compliance.

For the Cutco Gifting Professional, legal compliance is non-negotiable. We handle the complex A2P Registration and Compliance for you, setting up your dedicated phone number for bulk SMS campaigns. This ensures your texts—from initial outreach to reorder reminders—don't get flagged as spam or blocked, maintaining high deliverability and protecting your business credibility. You get to focus on selling; we handle the security of your communication channel.

value: $49

The Social Referral Hub™

All Your Social DMs in One Place

A referral comes in on Facebook. A question comes in on Instagram. Don't let them get lost! This system connects all your social media accounts, pulling every message into your main inbox. You'll never miss a hot lead or a client message just because it came through the "wrong" platform.

value: $497

The "Never Miss a Referral" Auto-Responder™

Capture Every Lead, Instantly.

A potential client or referral calls, but you're in a demo. What happens? Now, they immediately get an automated, professional text: "Hi! This is [Your Name] with Cutco. I'm with a client, but saw you called. How can I help?" This one feature instantly captures leads you'd otherwise lose to voicemail.

value: $497

The Demo Booker Pro™

Fill Your Calendar Automatically.

Stop the back-and-forth "when are you free?" texts. Send clients and new prospects a link to your professional booking calendar. They see your availability, book a time for a demo or a call, and it's automatically added to your schedule. It makes you look professional and saves you hours of admin time.

value: $497

The Year-Round Gifting Engine™

Simplify Conversations

Your database of past clients and prospects is a goldmine, but it’s impossible to follow up with everyone manually. How do you stay top-of-mind for Mother's Day, anniversaries, or a last-minute business gift? The Year-Round Gifting Engine™ is the answer.

This isn't just an email calendar; it’s a fully automated, 12-month nurture campaign. We deploy strategic, relevant emails for key gifting holidays (like Client's Day, Father's Day, and Thanksgiving) that position you as the perfect gift-giving solution.

And because it’s 100% automated, you don't lift a finger. While you’re out running demos, the Gifting Engine is working 24/7 in the background, turning your past clients into repeat orders and new referrals.

VALUE: $997

social quicklinks Funnel

TURN CLICKS INTO CUSTOMERS

Ever wonder where your social media clicks go? Most businesses lose potential customers by sending everyone to the same generic homepage. The Social QuickLinks Funnel™ changes that.

Not only does this create a seamless transition from social media to your business, but it also gives you better attribution. You’ll know exactly where your customers are coming from and what’s driving results.

It’s the perfect blend of functionality and first impressions, making sure every click counts. This isn’t just a link in bio—it’s your business’s best foot forward.

VALUE: $697

Let's Recap What We'll Install For You With Edge Digital Marketing Systems

White-Glove Compliance Vault – So your phone number is A2P registered, compliant, and ready for high-volume SMS. Value: $497

Value $49

Legacy Lead Revival System – To re-engage cold contacts and generate instant sales opportunities. Value: $597

Value $297

The Social Referral Hub™ – So you can manage all your social DMs in one place and never miss a referral. Value: $497

Value $297

The "Never Miss a Referral" Auto-Responder™ – So you instantly capture every lead, even when you miss a call. Value: $497

Value $297

The Demo Booker Pro™ – So your calendar fills up with appointments without any back-and-forth. Value: $497

Value $297

The "All-in-One" Client Command Center™ – So you can manage every client conversation (SMS, email, social) in one simple inbox. Value: $897

Value $297

Social Quicklinks Funnel so you can know exactly where your customers are coming from and what’s driving results

Value $497

The Year-Round Gifting Engine™ – turning your past clients into repeat orders and new referrals. Value: $897

Value $997

Total Value: $2,876+

What You Pay Today:

One Payment of $997

One Payment of $497

No more guessing. No more hustle. Just real, measurable growth.

It’s time to grow your gifting business the easy way.

AND TO MAKE THIS DEAL EVEN FREAKING SWEETER, WE ARE OFFERING A SATISFACTION GUARANTEE!

Yeah, you read that right... We are committed to your satisfaction. If you're not happy with the AUTOMATED KNIFE LIFE system, we’ll work with you personally until you're fully satisfied. If we don’t meet your expectations, we’ll do whatever it takes to make things right. No risk. No hassle. Just results.

Let the results

speak for themselVES!

Here's what happy customers are saying:

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Joe, HVAC Business Owner

I used to miss so many calls because I couldn’t answer fast enough. Now, every lead gets followed up. Game changer!

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Dan, Master Electrician

John gets it. This isn’t some corporate nonsense—this is what works for guys like me.

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Dan M.

I’ve been in the HVAC business for over 15 years, and I thought I had a pretty good handle on things. But let me tell you, the Marketing Automation Launch changed the game for me. Before, I’d miss at least 3 or 4 calls a week because I was on the job or tied up with customers. That’s thousands of dollars slipping through the cracks every month!

Since implementing the system, my phone doesn’t just ring—it follows up with customers automatically. I had a customer last week call back after missing our first follow-up, saying, ‘I’m so glad you reminded me!’ That job alone paid for this system twice over.

The appointment scheduler has been another lifesaver. My customers love being able to book themselves, and I love that I’m not playing phone tag. It’s like having an extra employee without paying another salary. If you’re serious about growing your business and reclaiming your time, this is the tool you need.

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Jenn S.

Man, Matt and his team are just the best in the business. They’re amazing. They have been a huge resource, not just the chat support — which is huge for my customers — but also just being able to access the team and ask them questions. They’re just the best in business. I couldn’t recommend them more.

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Micah S.

This is exactly what I needed in order to scale. And to be honest, I've met with Matt a couple different times, and he answers all my questions + drops those WISDOM BOMBS on me. Genuinely, I can tell he just wants to help and that means a lot to me.

IF YOU STILL HAVE

Questions...

ARE THere additional costs?

AUTOMATED KNIFE LIFE is a Done-For-You implementation of the leading CRM & Automation tool. It has an ongoing cost of $497 per month plus additional fees if you use advanced marketing connections. Connections like LC Phone (for the automated SMS & Voice features) have marginal usage fees based on how much you text. The idea is that your marketing should deliver a massive ROI. If you spend $10 on texts and get a $500 new order, you're happy to do it all day. These additional fees are not mandatory, but they are what make the automation work.

What if I'm not tech savvy?

No problem at all. This system was designed for salespeople, not tech gurus. We set everything up for you. We’ll walk you through the simple inbox and calendar. You don’t need to be a tech expert to use it—you just need to be ready to talk to more clients and close more sales. Think of it as the sharpest tool in your kit.

how quickly will i see results?

Most reps see results immediately after setup. The "Never Miss a Referral" Auto-Responder starts working the second it's live. The Database Reactivation campaign can start booking appointments and finding repeat orders within the first 24 hours. The long-term value comes from all your follow-up being 100% consistent, building sales momentum for months and years.

Who is this for?

This system is built specifically for Cutco Representatives. If you’re an independent rep who wants to save time, automate your follow-up, get more repeat orders, and book more demos without working 80 hours a week, this is for you. Whether you're a seasoned Hall of Famer or a new rep looking to build a sustainable business, AUTOMATED KNIFE LIFE will streamline your success.

do i have to manage the system myself?

The beauty of this system is that once we set it up, it works for you automatically. Your only "job" is to respond to the warm leads and conversations that land in your new "All-in-One" Client Command Center. We handle the heavy lifting of the setup, and the automation does the rest.

What's included in John's Marketing Launch?

When you sign up, we’ll:

Help you register for A2P so you can have an automated phone and SMS system.

Optimize your private portal for conversions.

Automate your social proof to increase Google rankings.

Connect your social channels for maximum visibility.

Set up an email nurture system to engage your customers.

Automate your appointment booking process.

From start to finish, we handle everything so you can focus on running your business.

🎉

Ready to sell more

without the headaches?

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